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A/C Pro

Lure produced a comprehensive video series for A/C Pro's Training Program. In the competitive world of auto retail, knowledge is power, and for sales representatives, understanding a product inside out leads to higher sales. Our mission: to empower sales reps with the knowledge, enthusiasm, and confidence needed to recommend the A/C Pro product line. The result? An engaging and compelling video series that fosters a deep connection between A/C Pro and various sales reps, ultimately driving purchases in the retail market.

FY23_ENR_A-C Pro Training Program Videos_Module 1_Video_eCommerce_Marketing (Bria Little's conflicted copy 2024-02-22)
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In-house team

Ky Schultz, EP

Ky Schultz
Executive Producer

Bria Little, Creative Director

Bria Little
Director, writer

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Jameson Connors
Producer

Chris Kas, Director of Photography

Chris Kas
Cinematographer

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Jonathan Blanton
Editor, animator

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