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Montecito Bank & Trust
Partnering with Montecito Bank & Trust for a second time on a commercial campaign series, we were thrilled to innovate their existing style and elevate their content to the next level. We created three different types of spots: product features, customer stories and a brand video.
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01
Imagine What's Possible
The brand video sets the tone for the entire campaign, encapsulating our client and establishing the graphic story. Meant to be viewed for a longer ad buy, we incorporated hidden graphic elements to be found over time.
02
Bob's Well Bread
This customer story provides insight into Bob Oswak's banking relationship with Montecito Bank & Trust, focusing on the Santa Ynez Valley for his successful (and delicious) business: Bob's Well Bread.