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Make it Personal

Client

Mint & Lily

Industry

Fashion, jewelry

Category

Commercial, digital ads, social media content

BRIEF

Lure had the exciting opportunity to partner with Mint & Lily on their first-ever video commercials, delivering both a :30 and :15 spot. The campaign highlights their personalized jewelry as “the perfect gift that doesn’t break the bank,” inviting customers to “make it personal with Mint & Lily.” These ads, streaming on Peacock and across digital platforms, were created on a fast-track timeline in order to be programmed for the holiday season.


TESTIMONIAL

"Really enjoyed working with the Lure team. They were smart, organized, flexible and delivered a really high quality product. They really did a great job on everything from concepting, to script to production and post. More importantly, they are trustworthy and good people all around. I would absolutely work with them again!" - Anuj V, CMO

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