Teva
Going beyond the traditional training video, we incorporated commercial elements to boost production value, add entertainment, and highlight Teva as a modern brand. Working with Teva leadership on their biannual brand conference, Lure works swiftly with their in-house team to direct & produce hours long content in a palatable, streamlined and effective way for an abbreviated turnaround.
Virtual training program
Going beyond the traditional training video, we incorporated commercial elements to boost production value, add entertainment, and highlight Teva as a modern brand.
Global brand conference
With positive feedback on the Virtual Training Program for retail, we brought talent direction and commercial equipment to elevate the product section of Teva's Global Brand Conference since 2021.
Seamless integration
Working with Teva's creative team and the in-house production crew at Deckers Brand efficiently and effectively allowed for seamless integration between Lure & Teva, ultimately elevating the product.
