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Sit Back. Relax. Escape.


Cinépolis USA is a leading world-class cinema exhibitor that offers guests enhanced movie-going experiences through its “Cinépolis Luxury Cinemas” and “Cinépolis” theater concepts.

 They create an upscale, family-oriented environment indulging their guests in an intimate, comfortable, and friendly atmosphere. They have become entertainment leaders, forever revolutionizing the movie-going experience. 

  • Create high quality in-theatre visual experiences

  • Execute their creative vision as desired

  • Produce content on time and on budget

Goals & objectives
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Theatre quality content

Exciting messaging and feature film quality cinematography let Cinepolis's spot stand in line with  top tier movie trailers - and even next to commercials for companies like Coca-Cola.

Nation wide distribution

This spot played to audiences in every Cinepolis theatre in the United States, allowing the carefully considered messages to entice moviegoers to experience all of their offerings.

Positive feedback

Moviegoers enjoyed the spot so much that they wrote to corporate headquarters to compliment the production, and inquire about the rewards & loyalty program.


Annelise Holyoak, National Director of Marketing

Lure is always able to maximize the end result and has elevated our content to the next level with their creativity, innovation and quality productions. They're great for our brand, and fun, too!

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