Lure Digital Wins Best in Show at Davey Awards + MarCom Recognition

This year has been full of celebrations for the Lure Digital team! We are constantly inspired by the brands and organizations we collaborate with — from nonprofit missions to product innovations — and 2025 has reminded us just how powerful storytelling can be. Our work helps clients connect with audiences, create impact, and bring their vision to life through video, design, and strategy.

We're proud to announce that Lure Digital earned multiple industry awards for its creative storytelling at the Davey Awards and the MarCom Awards. And, we're still proud of our nomination at the International Motor Film Awards.

Now we have even more wins to celebrate. And, if you're new here, nice to meet you! Lure Digital is a video marketing agency that crafts commercials, corporate films & social media content. We’re an efficient team known for our adaptability, high-impact results, and exceptional quality.

Quick Overview of Our Latest Wins

Davey Awards 2025:

• 🏅 Hillside — The Heart of a Healthy Community — Best in Show

• 🥇 Energizer Lights — Go Anywhere. Do Anything — Gold, Products & Services Campaign

• 🥈 Avigilon — Solving for Safer — Silver, Products & Services

MarCom Awards 2025:

• 🎓 Midland School — Live Your Education — Recognized for educational storytelling

International Motor Film Awards 2025:

• 🛞 Hoosier Racing Tires — Conquer Every Drive with TrackAttackPro — Nomination for Best Promotional Film

The Davey Awards: Lure Digital Wins Best In Show

The Davey Awards honor the best creative work from smaller agencies, firms, and companies worldwide. Unlike other award programs that focus on big budgets, the Davey Awards celebrate excellence and innovation in creativity, strategy, and execution — recognizing work that makes a real impact.

Hillside: The Heart of a Healthy Community — Best in Show

Our Santa Barbara client Hillside premiered this anthem film at their 80th Anniversary Gala, where Bria Little and Ky Schultz introduced the project to celebrate Hillside’s mission of inclusion and community for individuals with intellectual and developmental disabilities (I/DD). Hillside is a residential facility for 59 people with developmental disabilities, including intellectual disabilities, cerebral palsy, autism, and epilepsy. The very next week, this film won Best in Show in the Non-Profit category, highlighting Lure Digital’s skill in emotionally resonant storytelling!

"Lure Digital Wins Best in Show" sounds nice, doesn't it? But the real "win" is supporting Hillside's nonprofit mission: "to provide a home that supports our residents’ efforts to maximize their physical, cognitive, social, and emotional abilities so that they can attain their highest level of independence in an environment where people are treated with dignity and respect."

Energizer Lights: Go Anywhere. Do Anything — Gold

Energizer Lights partnered with Jeep to create this co-branded product portfolio of flashlights, headlamps, lanterns and keychain lights. These e-commerce spots are informative and demonstrative for each specific product, in order to help consumers who are looking for practical applications before purchasing. By featuring these videos on Energizer's Amazon pages, Energizer & Jeep are able to boost sales and drive profitable customer action.

Showcasing product versatility and reliability, this campaign earned Gold in the Products & Services Campaign category.

Avigilon: Solving for Safer — Silver

Lure Digital worked with Openpath when they were acquired by Motorola Solutions Inc, rebranding under their end-to-end security system portfolio as "Avigilon." Avigilon required new production immediately, with updated graphics and a brand refresh on existing content, in addition to new footage to tell the entire story of their full security suite.

This endeavor led us to several pieces of video content, including their brand videos that highlight Avigilon’s technology and safety solutions, earning Silver in the Products & Services category.

The MarCom Awards x Lure Digital

The MarCom Awards are an international creative competition recognizing excellence in marketing and communications. Winning a MarCom Award highlights outstanding strategy, design, and execution — and demonstrates that your story resonates with both audiences and industry leaders.

Midland School: Live Your Education

For over a decade, Lure has had the honor of partnering with Midland School — a place where education doesn’t stop at the classroom door. From the beginning, our collaboration has been guided by a shared belief: that real growth comes from doing the work. And doing it with heart. As Midland continues to evolve its identity, expand its impact, and tell its story in a modern media landscape, we’ve grown right alongside them — bringing our production expertise, our own commercial storytelling education, and digital-first strategy to every chapter. This ongoing partnership is one we’re deeply proud of because it’s more than a client relationship; it’s a creative exchange built on trust, purpose, and the mutual desire to make something impactful.

Our collaboration with Midland School, a Santa Barbara client, was recognized at the MarCom Awards for their ongoing work on the Live Your Education campaign. This award win demonstrates Lure Digital’s ability to craft compelling educational storytelling that connects with students, families, and educators alike.

About Lure Digital

From Santa Barbara clients like Hillside and Midland to campaigns with national and global reach, these awards reflect the dedication, creativity, and strategic thinking of our team. Lure Digital continues to craft stories that engage audiences, elevate brands, and make an impact wherever they are in the world.

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Say hello! Lure Digital is an award-winning video marketing agency in Santa Barbara and Los Angeles dedicated to creatively connecting people to your brand.